Talking about the show Manav Sethi, CMO of ALTBalaji said, “We are overwhelmed with the success of Kehne Ko Humsafar Hain. This is a reminder of the fact that good stories always win and that is the soul of entertainment. We wanted to experiment viewership pattern against releasing all episodes in one go – antithesis to binge viewing. To our delight this strategy worked in our favour and is in sync with the emerging consumption pattern on digital platform. We have proved that good content along with smart marketing strategies could result in awe-inspiring success like this.”
The 15 episodes long show, will release its finale episode on the 11th of April.
Keep watching this space for more updates, gossips and upcoming twists in your favourite TV shows.